The Leverage Principle
Successful negotiation relies on separating the vehicle price from the financing terms. Dealerships often bundle these figures to obscure high interest rates or unnecessary fees. Effective protocols require a firm "Out-the-Door" (OTD) price before discussing monthly payments.
Data from our Ottawa Market Data report indicates that buyers who secure independent financing prior to visiting a lot save an average of 2.4% on APR. Control the math to control the outcome.